Sure, between warm weather and longer days, spring is a pretty awesome time of year. But this year SCVNGR is making the season even more egg-celent by working with Universal Pictures to bring HOP-themed fun to Universal Studios theme parks and select brand partner locations.

With Universal Pictures and Illumination Entertainment’s animated comedy HOP arriving in theaters today, now’s the time to start filling your Easter basket with sweet rewards, like the chance to win $100 gift cards from American Express and Fandango, by playing HOP challenges on SCVNGR.

Some of the fun and social challenges include:

• “Sweet Tooth”: Get something to eat at your favorite restaurant in the park. Check out the menu and tell us which dessert you wish you could eat at every meal!
• “Lots of Candy”: Show us how you indulge your sweet tooth. Head to the candy section and have someone take your picture holding as much candy as possible.

So hop to it! Download the SCVNGR app for iPhone or Android and start playing.

For more information about the HOP challenges on SCVNGR, check out the full release here then head to http://www.scvngr.com/hop.